Reseller training
Everything you need to know, in about ten minutes.
Eight short lessons, each about a minute, filmed on the real dashboard. They cover the pitch, setting up the TV, the owner’s cards, selling your first card, getting paid and fixing problems. No sales or tech experience needed.
Start here: What the program is, who it is for and what a small network can earn.
The lessons, in order
Watch them in order before your first visit, then come back to any one when you need it. Each lesson is also one click away on the dashboard page it covers.
Lesson 1Your first day
Apply, get approved and find your way around the dashboard.
- Applying
- The four dashboard tabs
- Where help is
Lesson 2Get paid daily
Connect your bank once so your share arrives every day.
- What to have ready
- Connecting your bank
- Payout history and tax forms
Lesson 3Walking into a business
Pick the right room, what to say to the owner and how to answer the common questions.
- Which rooms work
- What to say
- Handling objections
- Signing the host agreement on your phone
Lesson 4Setting up a screen on site
Add the location and have the TV playing before you leave.
- Adding a location
- Opening the browser on any TV
- Keeping the TV on all day
- Subscribing the screen
Lesson 5The host's own cards
Set up the owner's logo, hours, welcome message and their own cards.
- Brand and colors
- Hours and welcome message
- The owner's 2 to 3 cards
Lesson 6Selling your first card
Find advertisers nearby, price the card, and send one link to sign and pay.
- Who buys cards
- Using the rate card
- The sign-and-pay link
- What you keep
Lesson 7Running your network
Watch every location, the monthly reports and your statement.
- Your network at a glance
- Signed agreements
- Proof-of-play reports
- Volume pricing and statements
Lesson 8Troubleshooting
Fix the most common problems yourself, in a minute or less.
- A dark screen
- A screen that says it's off
- Changes not showing
- Payments, cancellations and agreements
Something the lessons don’t cover? Email adsupport@bejmedia.com and we’ll answer, and add it to the next lesson.
The programming
Know the programming you’re placing
Every screen plays Black Executive Journal programming: live business briefings five times a day, original shows and focus music in between, with the host’s and advertisers’ cards alongside. Here are four full episodes, exactly as they air.
The Six
Egypt’s pound hits a record 56 per dollar
Business news from all six regions of the African Union, told in numbers.
At The Margins
The Capital Stack: where the money for Black business stops
The hidden economics of Black business: who owns what, and where the money goes.
Top of the Hour
Ghana ties the cedi to a $10bn New Economy Programme
The briefing that opens every block: the day’s top African business stories in 90 seconds, five times a day.
Yesterday’s Architects
Biddy Mason: from enslaved midwife to Los Angeles landowner
Short profiles of the Black builders history skipped. Biddy Mason walked to California enslaved and left an estate worth $300,000.
Watch, then place your first screen this week.
The lessons are open to everyone, so you can see exactly what the work looks like before you apply.
Apply to become a reseller